Outdoorlink is Proven Essential for OOH and Place-Based Ad Displays During Recent CrowdStrike Outage

Microsoft Windows Blue Screen (Caused from CrowdStrike malfunction)

[Huntsville, AL] – [July 22, 2024] – In response to the recent CrowdStrike outage, Outdoorlink of Huntsville, Alabama, announces that its Smart Controller (formerly known as SmartLink) and Vantage systems played a crucial role in mitigating the impact on DOOH and Place-Based Ads. While many Out-Of-Home Operators and alternative digital sign owners faced costly solutions, … Read more

Outdoorlink Releases SL-2-DC for Managing Solar Amenities

PV-Stop-Plus-Urban-Solar-Powered-Lighting-for-Pole-Bus-Stops

Outdoorlink, Inc. is excited to release the SL-2-DC controller, which is designed to manage low voltage digital assets like bus stop lighting, real-time signage, WIFI routers, media players and illuminated advertising shelters.  All assets are controlled through the cloud, which reduces the need for onsite troubleshooting and provides 24/7 monitoring and control. The SL-2-DC can manage solar … Read more

The Best Hacker Prevention?

The Best Hacker Prevention?

Insider posted an article in October 2019 about a digital sign that was hacked on I-75 North  in Auburn Hills MI and showed an adult video for 20 minutes to the public. Maybe the best way to deter hackers is to make known there are consequences to their actions.  Insider gives a shout out to the Auburn Hills police … Read more

Billboard Insider on Cutting Out of Home Utility Costs

Left to right: Dave Westburg (Billboard Insider), Brian Kline (Reliable Electric), PJ Pedroni (OutdoorLink)

Billboard Insider moderated a panel on cutting out of home utility costs at last week’s IBOUSA show.  Brian Kline of Reliable Electric and PJ Pedroni of OutdoorLink participated in the discussion.  Here’s a summary. What are the benefits of installing high efficiency LED’s? High efficiency lights use 70-80% less power. Significantly less maintenance cost because there are no lamps or … Read more

Introducing the “Soft Savings” Series: The SmartLink Savings you may be Overlooking

The obvious benefits of the SmartLink System are utility savings, as well as remote monitoring & control of your exterior lighting. Some of (what we call) the Soft Savings often get overlooked when evaluating the performance and value of the SmartLink System. This is a series, so we will be discussing a few of these “Soft Savings” … Read more

SMARTLINK CASE STUDY: Lamar Advertising Company

BACKGROUND: Founded in 1902, Lamar Advertising Company (Nasdaq: LAMR) is one of the largest outdoor advertising companies in North America, with more than 315,000 displays across the United Stated, Canada, and Puerto Rico.  Lamar offers advertisers a variety of billboard, interstate logo, and transit advertising formats that help both local businesses and national brands reach … Read more