A Global Moment for OOH Technology
The World Out of Home Organization Global Conference brought 807 delegates from 55 countries to London this year, and Outdoorlink was proud to be part of it. We showcased our integrated smart fixture, launched our new Efficiency Calculator, and had substantive conversations with operators and industry leaders about what smarter OOH infrastructure actually looks like in practice.
Honored with the WOO Global Sustainability Award
We were honored to receive the WOO Global Sustainability Award. The recognition reflects what our smart controllers deliver every day: GPS-automated lighting schedules that eliminate wasted energy, automatic shutdown of unsold ad faces, and remote power management that keeps trucks in the yard. These aren’t features. They’re operational outcomes operators across 55 countries are asking for
Real Conversations, Real Numbers
Our Managing Director, Mike Donaldson, led a pre-conference workshop that generated strong engagement from attendees. The Efficiency Calculator gave operators a firsthand look at real savings based on their own network size and current service costs. The conversations that followed were specific and substantive. Operators from North America, LATAM, Europe, Africa, and the Middle East are all navigating the same challenge: distributed networks, rising field costs, and mounting pressure to prove efficiency.
Thank You, London
Thank you to Anna, Giangi, Mark, and Richard from the WOO team for putting on an exceptional event. Congratulations to our giveaway winner, Hamza El Ammari from NMN in Morocco. And to everyone we connected with in London, old partners and new connections alike, we look forward to continuing the work. If you missed the workshop and want the key takeaways, reach out at sales@outdoorlink.com.