[Huntsville, AL – October 8, 2024] Outdoorlink, a trusted technology partner in the Out-of-Home Advertising industry, is excited to announce the launch of Outdoorlink International. This new division marks a significant milestone in our journey as we expand our innovative product suite globally.
Since its inception in 2007, Outdoorlink has been dedicated to enhancing efficiency and control for out-of-home operators. Our founder, Dwight Jennings, revolutionized the industry with the SmartLink product, a groundbreaking lighting control solution. Today, our offerings have expanded into the versatile 4-Series and 2-Series Controllers, enabling top-tier management of digital displays, lighting, and various devices for 85 of the largest 100 OOH operators in the U.S.
With proven success in North America, Outdoorlink is set to broaden its reach internationally. Our presence is already established in Australia, and we manage assets in over 20 countries. Outdoorlink International is tasked with expanding our global footprint and introducing our Smart Controllers to an even wider audience.
A key focus of this expansion is our latest product, Vantage. Beyond the capabilities of our controllers, Vantage offers a unique sensor that provides true proof-of-display for digital screens of all sizes. This feature is crucial in the digital OOH industry, where transparency and third-party verification drive growth. Vantage is at the forefront of our global strategy, currently monitoring retail ad networks and digital displays in 34 airports worldwide, including numerous top domestic airport ad networks.
Vantage empowers users with seamless management from a single portal, offering real-time monitoring and remote control of digital displays. This reduces downtime, enhances security, and provides data-driven insights for strategic decision-making. Users receive instant notifications and detailed metrics, ensuring effective inventory management and proactive problem resolution.
“As we move forward with this exciting expansion, we are committed to continuing our mission of providing top-tier solutions for our clients. We look forward to building strong partnerships and delivering even greater value in the future. Thank you for your continued support, and stay tuned for more updates from Outdoorlink International!” – DJ Jennings, CEO of Outdoorlink.